“Put your phone to work for you,” Chase said. “Several great grocery savings mobile apps help shoppers all over the country save big on their groceries. I recommend the Favado app for finding the best deals for certain ingredients or everything on your shopping list (it sources coupon too!), and the Target cartwheel app for easy to redeem coupons right at the register.”.
In this paper, we present a case study of a philanthropic literacy initiative, Dolly Parton’s Imagination Library, a book gifting scheme for under 5s, and consider the impact of the scheme on literacy policy in the English city where it was introduced. We bring four lenses to bear on the case study. First, we analyse the operation of the scheme in the community it was intended to serve; second, we consider the case study as an early literacy intervention aimed at promoting reading development; then we consider it from the perspective of theories about marketing and branding; and finally, we analyse it from the perspective of new philanthropy theory.
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So far, the 3 D battle lines have been pretty easy to distinguish. For 3 D to really work as a business model, there needs to be roughly 4,000 screens equipped with digital projection equipment, enough to sustain two competing 3 D pictures in the marketplace at the same time. That’s a big leap forward from the 1,000 or so 3 D equipped digital screens available today.